DAPURPACUID – Castrol Indonesia officially appointed renowned international actor, director and martial artist, Iko Uwais as Castrol’s newest ambassador, Wednesday (15/1).
It is claimed that the choice of Iko is in line with Castrol’s enthusiasm for facing challenges with optimal performance. Including confirming Castrol Magnatec’s commitment to the #KeepWithoutCease campaign.
So, with this campaign Castrol not only provides engine protection but also provides reliable performance in various travel conditions.
With superior products such as Castrol Magnatec SUV and Castrol Magnatec with HYSPEC, Castrol is committed to continuing to support vehicle owners in maintaining engine quality.
Head of Marketing Castrol Indonesia, Amanda Parikesit admitted that this collaboration reinforces the commitment to support drivers facing every condition on the road.
He explained that the campaign would present various promotional programs in workshops, activities for consumers, as well as interesting events.
“Through this campaign we also want to inspire motorists to always choose the best,” explained Amanda during her presentation.
“With his tough and extraordinary character and career journey, Iko Uwais reflects the spirit of Indonesian motorists who make every journey a precious moment to be cherished and celebrated.”
As a new ambassador, Iko admits that he is a Castrol lubricant user and is proud to be part of this family. It is believed that Castrol Magnatec lubricant technology is able to provide comprehensive protection for components in car engines.
As an automotive enthusiast and classic car collector, he really appreciates optimal engine maintenance. His trust in Castrol is believed to be able to maintain engine performance.
“The #KeepWithoutStopping philosophy not only ensures the best performance, but also provides peace of mind for riders, like me, on every trip,” he added.
On the other hand, the trust that Iko has given to Castrol, with advanced technology that maintains engine performance, further strengthens this collaboration.
Through the Magnatec SUV and Magnatec with HYSPEC products, Castrol presents innovative full synthetic engine oil, providing maximum protection from the first start of the engine.
With the highest API SP specifications and technology that can reduce wear by up to 50%, these two products are designed to keep the engine in optimal performance.
Even when the vehicle is used in tough conditions, such as difficult terrain, urban traffic jams, or long distance travel.
Castrol Indonesia Brand & Product Manager, Ekza Novtiano explained, Iko Uwais reflects harmony with the values promoted, not only as a brand but also through Castrol’s superior products.
Through innovations such as the Magnatec SUV and Magnatec with HYSPEC, Castrol ensures that every product is designed to provide the best protection and performance, whatever the type of car and consumer driving style.
“It is hoped that this collaboration can inspire car drivers to continue to believe in the quality that supports their journey,” concluded Ekza. (dpid/TH)
Source: dapurpacu.id
