The European Commission has opened proceedings to assess whether Theme may have breached the Digital Services Act in areas related to the sale of illegal products, potentially addictive service design, systems used to recommend purchases to users and access to data for researchers.
After the official initiation of the procedure, the Commission will continue to collect evidence, e.g. by sending additional requests for information to Temu or third parties or by conducting surveillance activities or through interviews.
Commission Executive Vice-President Margrethe Vestager, responsible for a Europe ready for the digital age, said:
– We want to ensure that Temu complies with the Digital Services Act; especially to ensure that the products sold on their platform meet EU standards and do not harm consumers. Our investigation will ensure a level playing field and that every platform, including Theme, fully complies with the laws that make our European market safe and fair for everyone.”
The investigation will focus on the system to restrict the sale of illegal products, then explore the possible risks associated with the design of the service that could lead to addiction, which could have negative consequences on a person’s physical and mental well-being.
The Commission will also examine compliance with the obligations under the DSA regarding allowing researchers access to publicly available data.
In May of this year, the Commission declared Tema a “very large internet platform” based on the EU Act on Digital Services, as it has more than 45 million monthly active users in the EU.
Stricter rules apply to very large internet platforms.
Source: SEEbiz
Photo: Logowik
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