In great news, Apple has announced that there is a way for any company to have the ability to take advantage of the huge number of active iPhone users by displaying their brand and corporate logo in emails, phone calls, payment apps and more. At last count, it was estimated that there are approximately 1.46 billion active iPhone users and verified companies can reach these people by displaying their brand and logo on popular native iOS apps like Apple Maps, Mail and Wallet.
Businesses can update location location cards through Business Connect updating logos and photos, adding more photos, offering customers special offers, and even providing services such as the ability to make reservations or order food directly from the party card.
As Apple emphasizes, any business, even those that provide a service or don’t have a physical location, can sign up for Business Connect to create a visual brand identity. Businesses can decide to display their brand in the Mail and Phone apps and customize their logo in the feature Tap to Pay on the iPhone. A company can display its brand name and logo in emails to customers to make its emails, logo, and brand stand out in the Mail app. Businesses can sign up for Branded Mail today, and their logos will appear on iPhone users in Mail apps by the end of 2024 at the latest.
In fact, businesses can now decide to display their logo instead of a category icon when accepting payments through Apple’s Tap to Pay on iPhone. This is a smart idea as it will give iPhone users making a payment the peace of mind knowing that their money is going to a trusted business that has been verified.
Next year, businesses will be able to sign up for Business Caller ID. When a registered company starts calling customers and an iPhone user receives such a call, the company’s name, logo, and department will appear on the incoming call screen. Displaying this brand on a user’s iPhone screen during an incoming call will help differentiate calls made by verified businesses from spam calls and other unwanted communications.
Finally, Apple addressed businesses, saying: “Owners of virtual, online and service businesses can now use their existing Apple Account — or create a new Apple Account — to sign up for Business Connect on the self-service website from any mobile phone, tablet, desktop or laptop Once a business is registered, they can start customizing their brand for free.”
Source: myphone.gr
