Apple has announced the acquisition of Pixelmatorthe Lithuanian software house that created Pixelmator Pro, Pixelmator for iOS and Photomator, a suite of apps forphoto editing and images acclaimed by Apple users. The agreement, which is subject to regulatory approval, represents further confirmation of Apple’s interest in the professional creative solutions sector.
Based in Vilnius, Lithuania, Pixelmator has established itself as a leading photo editing tool, competing directly with Adobe and offering advanced yet accessible features. Since launch, Pixelmator apps have stood out for their intuitive design and optimized performance, available exclusively on Apple devices.
The Pixelmator team was enthusiastic about the acquisition, saying that it had been inspired by Apple’s design philosophy from the beginning. By joining Cupertino, they hope to reach an even broader audience and increase their impact on creative professionals around the world.
For those who already use Pixelmator, the good news is that the apps will continue to work without significant changes. However, the team teased major updates to come, hinting that Apple may support an evolution of the functionality of these apps in the near future.
Financial details of the deal were not made public, but the deal highlights Apple’s continued commitment to the professional sector.
The acquisition of Pixelmator represents an important move for Apple, which thus consolidates its offering of tools dedicated to creativity. The Apple ecosystem now includes an additional suite of excellent software for photo and image editing, useful to both professionals and enthusiasts. Furthermore, this acquisition could mark the beginning of new synergies between Apple technologies and Pixelmator tools, potentially improving the integration between hardware and software and strengthening Apple’s creative ecosystem.
It is not excluded that Apple could exploit this acquisition to bring the brand back into vogue Aperture.
For those who don’t know, Aperture was one of the most popular professional photo editing software among Mac users, capable of directly competing with Adobe Lightroom. Introduced by Apple and then retired in 2014, Aperture offered a range of advanced tools for organizing, editing and optimizing photographs in an intuitive interface. However, with the arrival of the new Photos app, Apple chose to abandon both Aperture and iPhoto, leaving many professional photographers looking for alternatives.
Over the years, Apple’s focus on photo editing has mainly focused on the Photos app, enriched with basic features, such as adjusting exposure, contrasts and shadows. However, the Photos app has never had the professional intensity and versatility of Apertureleaving a void that only dedicated software could fill.
The acquisition of Pixelmator could therefore represent a concrete opportunity for Apple to revisit Aperture. Instead of adding new features to the already complex Photos app, Apple could leverage Pixelmator’s technological base to develop independent software aimed at professionals, capable of offering advanced functions such as Super Resolution and the AI-based noise reduction.
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Source: www.iphoneitalia.com
