ASUS announced his Participation in IBC 2024 of Amsterdam with a series of ProArt Masters’ Talks which aim to tell professionals and users about the latest news on the new products in the ProArt series, including monitors, laptops and PCs, and the new trends in the sector.
Remember that ASUS ProArt series devices are designed for respond to the needs of content “creators”in order to raise the standards of professional content creation.
I monitor ASUS ProArt presenti all’IBC 2024
The Taiwanese company brings to Amsterdam displays that combine extreme resolutions, cutting-edge technologies and uncompromising color accuracy. The flagship of the lineup is ProArt Display PA32KCXthe world’s first 8K Mini LED professional monitor. It uses a 32-inch screen with a resolution of 7680×4320 pixels, bringing image clarity to levels never seen before in the professional sector. Mini LED technology also ensures precise control of the backlighting, essential for obtaining deep blacks and high contrast.
For those seeking maximum color fidelity, ASUS offers ProArt Display OLED PA32UCDMa 4K monitor that uses QD-OLED technology to deliver vivid, accurate colors, ideal for color grading and video post-production applications. The combination of self-illuminating pixels and quantum dots promises to faithfully reproduce the most demanding creative visions. ProArt Display 5K PA27JCV It stands out, however, for its resolution of 5120×2880 pixels, enclosed in a 27-inch panel. With a pixel density of 218 PPI, this monitor offers a very high level of detail, particularly appreciated by graphic designers and photographers who need to display high-resolution images with maximum fidelity.
ASUS does not neglect the needs of those working with 4K content. ProArt Display PA32UCE e PA27UCGE32 and 27 inches respectively, boast HDR panels with 600 nits of brightness and 98% coverage of the DCI-P3 color space. Both models are pre-calibrated to achieve a Delta E of less than 1, ensuring extremely accurate color reproduction right out of the box. A distinctive feature of these monitors is the presence of an integrated motorized colorimeter, a useful tool for maintaining calibration precision over time, automatically performing the necessary adjustments to compensate for any color drift. These panels also adopt the latest technology LuxPixela set of innovations that includes Anti-Reflective and Low Reflectivity (AGLR) treatment.
For on-set monitoring needs, ASUS offers ProArt Display PA16USVa 15.6-inch portable monitor that boasts 4K resolution at 282 PPI and 12G SDI support. Flexible mounting options, including an adjustable stand and tripod holes, make it suitable for real-time previews and playback directly on set.
PC, Components and Laptops
ASUS brings to the Dutch event PC e laptop ProArt that put artificial intelligence at the center of the user experience. The new range promises to transform creative workflows thanks to cutting-edge hardware and software solutions that adhere to the characteristics of Microsoft Copilot+ PCs.
ProArt P16 is configured as a powerhouse for professionals on the go. It is a 16-inch workstation, enclosed in a black chassis just 14.9 mm thick and weighing 1.85 kg, integrating a 50 TOPS NPU in the AMD Ryzen AI 9 HX 370 processor. Combined with the NVIDIA GeForce RTX 4070 Laptop GPU, it offers a total of 321 TOPS for advanced AI processing. These specifications translate into accelerated performance for 2D, 3D, video editing, and streaming applications, including NVIDIA AI software like Broadcast, RTX Video, and ChatRTX.
For those looking for maximum portability without sacrificing performance, ASUS offers ProArt PX13a 13″ convertible laptop that weighs just 1.38 kg and features a 360° hinge that allows you to use it in laptop, tent, stand or tablet mode. The display OLED 3K ASUS Lumina ensures top-level image quality, while WiFi 7 connectivity and 40Gbps USB4 ports ensure ultra-fast data transfers. ProArt PZ13 goes even further, weighing just 0.85 kg. It is, in fact, a detachable laptop equipped with a processor Snapdragon X Plus optimized for AI and an ASUS Lumina 3K OLED display. The detachable keyboard and 70Wh battery make it the perfect companion for creatives on the go.
On the desktop front, ASUS brings theExpertCenter Pro ET900A X9a professional workstation powered by AMD Ryzen Threadripper PRO 7000 WX-series processors. It supports up to four NVIDIA Quadro RTX graphics cards and offers cutting-edge connectivity, including dual 10G LAN ports and 40Gbps USB Type-C.
For those who need power in an ultra-compact format, ASUS offers NUC 14 Pro AIand mini PC with a volume of less than 0.6 liters powered by Intel Core Ultra 9 (2 Series) processors that deliver up to 120 TOPS overall with a multi-architecture configuration with CPU, GPU and NPU. AI performance is tripled compared to the previous generation, making the NUC 14 Pro AI ideal for edge computing applications and advanced IoT scenarios.
Among the new features is also the motherboard Pro WS WRX90E-SAGE SEwhich aims for extreme performance. It supports AMD Ryzen Threadripper PRO 7000 WX-series processors with up to 96-core configurations, offers seven PCIe 5.0 x16 slots, dual 10G LAN ports, and support for 2TB of DDR5 ECC R-DIMM memory. The robust 32-phase power design and advanced cooling ensure stability even under intense loads. ProArt X870E-Creator WiFi stands out for its AI and content creation capabilities. It supports DDR5 RAM and offers two PCIe 5.0 x16 slots, ideal for multi-GPU configurations. Connectivity includes 10G and 2.5G Ethernet ports, WiFi 7, and two USB4 ports. Both motherboards feature features such as multiple M.2 slots and numerous connectivity options, designed for highly demanding creative workflows.
ASUS isn’t just about hardware, it’s also introducing exclusive software solutions to take full advantage of the new devices’ AI capabilities. StoryCube It presents itself as an innovative tool for the intelligent management of multimedia files, capable of recognizing specific scenes and faces and also including AI-based editing functions for the automatic creation of videos. MuseTree Instead, it is configured as a generative AI tool that acts as a source of inspiration, a canvas, and a database of resources. By taking advantage of the integrated AI processor, MuseTree allows you to access the potential of generative AI even offline, stimulating creativity in any context.
Networking solutions
ASUS brings a variety of networking solutions to IBC 2024 based on the demands of new AI technologies. ASUS RT-BE92U It is configured as the beating heart of connectivity for innovative professional studios.
This triple-band WiFi 7 router uses 320MHz bandwidth to reach speeds of up to 9,700Mbps. The ability to create up to three SSIDs with Smart Home Master lets you customize networks for guests, IoT devices or employees, while the integration of AiProtection Pro and comprehensive VPN options makes the RT-BE92U the ideal choice for creative studios that prioritize security without compromising on performance.
For studios that need to extend their network outside, ASUS offers ZenWiFi BD4 Outdoor. This is a sistema WiFi mesh designed to operate in harsh outdoor environments, thanks to its IP65 certified chassis. Dual-band WiFi 7 technology with 4K-QAM and MLO ensures ultra-fast transmission, ideal for video playback or remote editing sessions. Versatile mounting options and PoE support make BD4 Outdoor a flexible solution to ensure constant WiFi coverage both indoors and outdoors.
ExpertWiFi EBG19P is aimed at small and medium-sized creative studios looking for a solid network infrastructure. Equipped with eight PoE+ portsthis device can power a wide range of PoE equipment, while VLAN support enhances network security. Multiple WAN ports with load balancing and failover ensure uninterrupted connectivity, crucial for creative workflows that cannot afford interruptions. The compact design and easy management via the ExpertWiFi app make the EBG19P a scalable network solution, perfect for growing studios.
For larger creative studios, ASUS introduces the access point ExpertWiFi EBA63. Able to handle speed WiFi 6 fino a 3000 Mbps and supporting up to one hundred simultaneously active devices, the EBA63 is the ideal solution for environments with a large number of connected devices. PoE support facilitates flexible installation, while wall and ceiling mounting options provide the versatility to fit any creative space. RT-BE88U It is instead a high-performance all-in-one router with WiFi 7, it stands out for its dual 10G connection with SFP+ port and multi-gigabit LAN and WAN ports. The function Guest Network Prowhich supports up to five SSIDs, allows for customized and secure network segmentation. 4G/5G mobile tethering capability ensures continuous Internet access even in emergency situations.
For extended coverage, ASUS offers the mesh system ZenWiFi BQ16ideal for distributing the signal evenly throughout the home or work environment. Combined with units ASUSTOR FX6712X NASthis system leverages ASUS WiFi 7 Smart Haul technology to achieve data-transfer speeds of up to 6 Gbps, optimizing the handling of large files in wireless environments.
Last but not least, a partnership with Adobe
ASUS’ commitment to creative professionals is also demonstrated through a new partnership with Adobewhich aims to provide ASUS users with privileged access to essential tools for their daily work. By purchasing selected ASUS products, customers can benefit from a one to three months free subscription to Adobe Creative Cloud, Adobe Substance 3D and Adobe Acrobat. The value of this offer can reach €450, with the free subscription applicable to both new and existing Adobe accounts. To take advantage of this opportunity, buyers have until August 31, 2025 to redeem the offer through the dedicated registration site. Here you can find all the details of the promotion.
Furthermore, from 13th to 16th September, several creative professionals and experts in the sector will participate in the meetings, including: Leon Barnardsenior trainer and workflow specialist for Team 2 Films, who will talk about HDR monitoring in DaVinci Resolve; Sabour AmirazodiEnterprise Platform / Studio Tech Marketing at NVIDIA, which will explore AI-accelerated video editing using ASUS ProArt and NVIDIA GeForce RTX GPUs; Eliza TanAdobe Product Ecosystem Manager, who will share the latest updates from the Adobe video ecosystem; Bas Goossensfilmmaker from Ministry of Frames, who will explore how to manage the workflow for capturing and editing 8K video; Daniel ParkinsonDirector of Collaboration at SCAN Computers, who will share perspectives and considerations regarding hardware for generative AI, Matt Gregoryco-founder and CEO of RedShark Media, who will share valuable insights into 3D volumetry in virtual production.
Source: www.hwupgrade.it
