The British Motors company sold the most Land Rover Defender vehicles in the entire region in the previous four years.
– The sales team of excellent professionals, led by the sales manager Stanko Čučković, managed to reach and exceed all the set targets and set a record among all the countries of the region with over 200 Defenders sold.
– By marketing positioning the vehicle as perfect for off-road adventure terrain, but also city streets, as well as with a series of successful moves in the sales process of our colleagues, we managed to overtake much stronger markets than ours. We are proud of this result and we are continuing with the same rhythm – said Stanko Čučković, presenting this great result to his colleagues from other sales centers in the region.
Presenting the sales strategy to his colleagues, Čučković pointed out that the new Defender model arrived at the most inconvenient time, during the Covid19 pandemic, but that even in such conditions a path to success had to be found.
– With the informal slogan “Good for the forest, but even better for the city”, we brought the possibilities of this vehicle closer to the clients and practically convinced them that the Defender is the right choice for them. but it is also possible to go to inaccessible mountain terrains without fear of encountering an insurmountable obstacle – pointed out Stanko Čučković.
PR announcement
Source: autoblog.rs
