Cartier and their digi platform Cartier Watchmaking Encounters

As a result cancellation of this year’s Watches & Wonders watch salon On April 27, 2020, the Cartier watch house launched a website dedicated to the presentation of its watch novelties.

This year, they are a sign of the unexpected meeting of shapes and ideas that Cartier develops and projects into its watch creations.

Pasha de Cartier

Pasha de Cartier

The first model with which the digital platform will introduce its visitors is the Pasha, the iconic watch of the house, which has been reinterpreted since its inception in 1985. With their distinctive codes and exceptional design, they push the boundaries of traditional watchmaking. Pasha is this year’s flagship collection for Cartier and will be launched worldwide in early September 2020.

Cartier LinkCartier Link

Cartier Link

Cartier Watchmaking Encounters will also present the new Maillon women’s watch, a real gem in a completely new design with a highly feminine elegance; or the Santos XL watch, an extended version of the model presented at last year’s salon in Geneva. Always inspired by his own heritage.

Cartier Santos-DumontCartier Santos-Dumont

Santos-Dumont has Asymmetric Tank

Cartier created a special limited edition Santos-Dumont or Tank Asymétrique model, which is part of the Cartier Privé collection. These models also have their own dedicated section on the website. The platform also includes an exclusive collection of rare watches that are in an exceptional dialogue between jewelry and watchmaking.

Cartier Tank AsymmetricCartier Tank Asymmetric

“In light of current events, we believe it is important to maintain interactions with our clients around the world through various touch points and offer them the opportunity to familiarize themselves with the watchmaking creations of the House of Cartier. And the launch of the Cartier Watchmaking Encounters website is a perfect integration into this approach. By discovering Cartier’s new digital platform, visitors can explore our news, services and the watchmaking soul of Cartier.” he says
Arnaud Carrez, Marketing and Communication Director Cartier
International
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Panthére jewellery watchesPanthére jewellery watches

Cartier news platform

Photo source: Cartier

Source: www.luxurymag.cz