Create Direct, a leading provider of B2B loyalty and reward solutions, has won the prestigious “Excellence in Merchandise in an Incentive Program” award at the 2024 IMA Summit Awards in New Orleans, USA.
The international recognition is due to the agency’s dedication to providing complete incentive solutions with varied prizes and personalized rewards that lead to increased buyer loyalty to the brand.
In addition to software solutions and customized mechanics on customer flows, Create Direct provides a catalog of rewards with over 100,000 products, with delivery from stock in 1-2 days, as well as thousands of digital gift cards from famous brands, with delivery instantly by e-mail, WhatsApp or SMS and with the possibility of adding them to Apple Wallet or Google Wallet.
Cosmin Lăcătusu, Director General Create Direct, a declarat:
“We are extremely proud of this achievement which reflects our team’s commitment and skill in creating successful rewards programs.
The loyalty & rewards programs developed and administered by us stand out for the diversified range of rewards, from electronics, gadgets and cars, to tools, work equipment and promotional items, experiences, travel and digital gift cards. We thus ensure that performance is recognized and rewarded with awards to the liking of participants that increase shopper loyalty to our clients’ brands.”
Create Direct received 4 more nominations this year for its rewards solutions and programs in the categories of ‘Excellence in Employee Incentives’, ‘Excellence in Gift Cards in an Incentive Program’, ‘Excellence in Innovation & Technology’ and ‘Excellence in Sales Incentives’ “.
Incentive Marketing Association (IMA) is an international association based in the USA whose members are the leading companies in the rewards, incentives and employee recognition industry. Awards for excellence are given to those incentive programs that stand out in the way they are developed, executed and achieved. The IMA jury was composed of global experts and leaders in the incentives, rewards & recognition industry. The IMA Summit Awards took place this year in New Orleans, Louisiana, USA (July 15-17, 2024).
Create Direct is the leader of the Romanian market of incentive marketing solutions and specializes in the development of business solutions for B2B and B2C rewards campaigns, loyalty clubs, trade, cashback, lead generation and GDPR marketing compliance.
Create Direct stands out internationally by implementing its solutions in large-scale projects in Portugal, Croatia, Greece, Turkey, Hungary, Bulgaria, Poland, the Czech Republic and Romania.
The company is owned by the integrator of direct marketing services Mediaposte Hit Mail (100% owned by the French Post) which has been present in the Romanian market for 25 years and had, together with its 4 branches in Romania and 2 in Bulgaria, a turnover of 55 million euros in 2023. The company provides its customers with logistics for consumer promotions, for loyalty clubs, logistics for e-commerce and POS materials, marketing automation solutions, as well as multi- channel via call center, SMS, RCS, WhatsApp, chat and email.
Source: www.iqads.ro
