CUPRA and FC Barcelona continue their collaboration to inspire the world from Barcelona with their shared vision for the future.
During a special visit to the new commercial offices of FC Barcelona and the works at Camp Nou, where the automotive brand will play a key role, Wayne Griffiths, CEO of CUPRA and Joan Laporta, President of FC Barcelona, confirmed the commitment of their brands to future generations by presenting their joint projects that connect sports and motoring.
Wayne Griffiths handed over one of the first CUPRA Tavascan models to the president of FC Barcelona. CUPRA’s first 100% electric SUV Coupé will be used as its official car, symbolizing the brand’s commitment to electric mobility and underlining its role as an official automotive and mobility partner.
“We are very happy to be able to strengthen our relationship with FC Barcelona, the biggest club in the world. Our cooperation is not just a partnership; it’s a shared vision for the future and inspiring the world from Barcelona,” said Wayne Griffiths, CUPRA’s Managing Director. “By handing over the CUPRA Tavascan model to President Laporta, we are strengthening our commitment to the next generation of sportsmen and car enthusiasts,” he added.
In addition, Joan Laporta and Wayne Griffiths toured the works at the Camp Nou stadium, where CUPRA is also an important partner and the installation of electric chargers is also planned.
“These works are a key project for our club and that is why we are partnering with leading companies to improve our sports house. Therefore, with CUPRA and their contribution to our electric charging facilities, we show our mutual commitment to the future of mobility. We look forward to years of joint success and innovation, and we are especially pleased with the continued cooperation”, said Joan Laporta, president of FC Barcelona.
This meeting, at the FC Barcelona offices, reflects the forward-looking nature of the partnership between CUPRA and FC Barcelona, recently renewed until 2029. CUPRA will continue to be the club’s official automotive and mobile partner and official car for the next five seasons. The agreement expanded the scope of sponsorship within the club’s sports sections. In addition to sponsoring the first men’s and women’s football teams, CUPRA has become the official sponsor of Barcelona’s basketball, futsal, handball and ice hockey teams until June 2029. The partnership continues to strengthen, driven by shared values and a commitment to global impact.
PR announcement
Source: autoblog.rs
