‘Demand for iPhone 16 Pro and iPhone 16 Pro Max lower than expected’

Demand for iPhone 16 Pro and iPhone 16 Pro Max appears lower than expected, according to notes the usually well-informed analyst Ming Chi-Kuo based on the pre-orders that started on Friday.

Demand for Phone 16 and iPhone 16 Plus seems to be higher this year.

Demand for iPhone 16 Pro Max is down 16 percent year-over-year, and demand for iPhone 16 Pro is down 27 percent.

One possible explanation is that the Pro models, apart from the cameras, do not have much new to offer in terms of hardware, and the new camera button can also be found on cheaper models.

Pre-orders were reported at 37 million units, down about 12.7 percent from the iPhone 15 lineup’s first weekend.

The new line up will be in stores this Friday.

Source: www.emerce.nl