Klarna, the AI-powered global payment network and shopping assistant, is seeing growing popularity of its deposit and savings accounts.
For example, Klarna launched two products this summer that are aimed at the core tasks of retail banks: daily expenses (Cashback) and savings (Balance). Over the past three months, the company says many Dutch consumers have embraced Klarna Balance and Cashback, which is a testament to Klarna’s ability to reshape everyday shopping.
More than 20,000 Dutch consumers have signed up for Klarna Saldo so far, between 5,000 to 6,000 consumers sign up monthly
A total of more than 27 million euros has been deposited to receive interest and cashback
More than 30,000 consumers have earned Cashback rewards, representing a total value of €171,000. Dutch retailers have processed Cashback orders worth 4.35 million euros.
With Klarna Balance, consumers can deposit their money into a Klarna account free of charge via the Klarna app, transfer money to and from their Klarna savings and regular bank accounts, receive cashback on purchases and refunds for returned items. Consumers can earn up to 3.03 percent interest on their deposits with Klarna. This balance is used to pay for new purchases, pay invoices or transfer money to the savings or regular bank account.
There are no administration fees and all deposits are covered by the Swedish Deposit Guarantee. Users receive 1 percent interest on Klarna Balance and up to 3.03 percent on the Savings Account.
Cashback lets consumers earn a percentage of their purchases at participating stores. The rewards are deposited directly into their Klarna Balance. Cashback percentages vary per retailer and can be as high as 10 percent. Unlike traditional discounts or promotional offers, Cashback offers real money that users can spend or withdraw as they wish.
Source: www.emerce.nl
