In 2024 Elon Musk took a leading position in the media headlines: the traffic of articles about Musk is almost 3 times higher than the total traffic of materials about the other nine most popular CEOs in the field of progressive technologies – Jeff Bezos, Mark Zuckerberg, Sam Altman, etc.
Elon Musk has surpassed himself in the number of mentions in the media
Author: Ekaterina Alipova
Taboola, which advertises on thousands of websites and tracks views of news articles across its network of publishers, shared the results of his analysis exclusively with the Axios portal. And from January to mid-November, articles about Musk received 1.03 billion views, up 120% from 2023 and 528% from 2022, according to its research department.
Other CEOs are also written about more, but their annual growth rates (for example, 85% for Bezos and 44% for Zuckerberg) do not even come close to these indicators.
Musk has always been ahead of his closest “chasers” Jeff Bezos and Mark Zuckerberg before, but in 2024 the gap has increased many times over. Perhaps this is due to the billionaire’s activity in the political arena.
He created a lot of content during the election race. For example, on the last day of the year, he changed the profile name in his X to Kekius Maximus. This is the name of cryptocurrency tokens with the image of Pepe the frog from the Boy’s Club comic (against the backdrop of this news, the price of the Kekius Maximus cryptocurrency increased by 750.8%).
And now The New York Times found outthat immediately after the election, the businessman rented the Banyan cottage on the Mar-a-Lago territory from Trump, which allows the businessman to easily come to visit the president: for example, to Trump’s dinner with Bezos.
Cover photo: Frederic Legrand – COMEO /
Source: rb.ru