Gabbiano’s latest Spring/Summer 2025 collection, titled “Modern Bordeaux: A Blend of Eras” brings new freshness this season with a harmonious interplay of urban culture and nature. The collection symbolizes Bordeaux’s rich history and dynamic present on the Atlantic coast.
A narrative journey
Modern Bordeaux, reflects Gabbiano’s philosophy of bringing together urban culture and nature in a creative and narrative way. To successfully navigate the future, Gabbiano believes it is essential to keep a look back to the past. Bordeaux, with its slow living lifestyle and vibrant urban culture, perfectly symbolizes this vision. This theme invites wearers and buyers of the collection to travel through time, while enjoying modern, stylish designs that exude both tranquility and dynamism.
Bordeaux’s contrast of nature and city
The inspiration for this collection comes from the beautiful city of Bordeaux in the southwest of France. Bordeaux is known for its unique balance between nature and urban life. The classic and modern architecture, the rich cultural activities and the vibrant colors of the city are all elements that are incorporated into the collection. The traditional vineyards and modern buildings of Bordeaux find their way into the prints, styles and details, creating a collection that is both visually and conceptually rich.
The carefree young adult man
Gabbiano’s SS25 collection is designed for the young adult man who wants to dress fashionably and carefree. This man appreciates clothes that express his unique identity and in which he feels comfortable. Gabbiano wants to emphasize that men are happiest when they stay true to themselves, and the designs are meant to give them that confidence. With Gabbiano, confidence is always within reach.
A palette from the Atlantic Ocean
A carefully composed colour palette captures the essence of Bordeaux. The colours petrol, deep coral, bright blue, light coral, ecru and grey melange are prominent. Bright blue, petrol and navy bring out the natural colours of summer, inspired by the summer skies and the nearby Atlantic Ocean. Deep coral and light coral are inspired by the warm hues of sunsets and the historic architecture of Bordeaux. Grey melange and ecru symbolise the stone buildings and the splendour of the city, which bridges the past and the future.
When choosing materials, Gabbiano has opted for high-quality fabrics such as slub, jersey, interlock with travel qualities. These materials are known for their softness, comfort and breathability, ideal for daily use. In addition, a conscious choice has been made for sustainable materials, which contributes to a responsible collection that is both stylish and environmentally conscious.
Growth and branding perspective
The coming year promises many exciting developments for Gabbiano. The expansion of the team, the launch of shop-in-shops with partners, and the international expansion are crucial steps for growth. These prospects bring not only excitement, but also a huge energy boost for the brand and its customers.
The brand aims to shift its focus from product level to a more branding perspective. This means that the campaigns will tell deeper and more meaningful stories that resonate with the audience. Furthermore, Gabbiano will continue to work on strong collections that fit seamlessly together, ensuring a smooth transition between seasons and a consistent brand experience.
With the Spring/Summer 2025 collection, Gabbiano shows why the brand is a leading name in the fashion world. The collection communicates a strong concept and symbolizes a story that the target group undoubtedly wants to be a part of. A story of past and future, of nature and city.
Source: fashionunited.nl
