Some TikTok users can discover exclusive deals and LIVE shopping events for the holiday season and receive gift inspiration – also on Lemon8.
With the start of the holiday season, TikTok is delivering with the in-house TikTok shop a highlight of online shopping for Black Friday and Cyber Monday. And that’s not all: the Brand Palooza campaign, which runs from November 13th to December 2nd, offers discounts on brands like Philips and Fenty Beauty. Interactive LIVE shopping events enable the community to discover products directly in the stream.
Interactive shopping experiences with TikTok LIVE
A highlight of the campaign is the TikTok LIVE Shopping Eventswhich could be interesting for a wide range of users. Celebrities and well-known creators go live to present products. The D’Amelio family will present products from their collection on November 14th, while Nicki Minaj will present her own line on November 24th. Various brands such as BK Beauty and Glamlite also use the opportunity to show their latest products directly in exchange with the community. Do you want to watch the live spectacle or just get discounts? Then you will find some other deals and promotions running within the Brand Palooza campaign, although availability and delivery area remain to be seen. TikTok Shop is still not available in Germany, which is why these options are reserved for users who can access the shopping area.
It’s not just TikTok that’s part of the holiday season. Pinterest also offers features such as wish lists and personalized gift guides, especially at Christmas time, which make online shopping easier.
More visual inspiration with Lemon8
TikTok now goes beyond classic video content – such as with Notes – and presents users with its sister app Lemon8 – a platform that focuses on creative photo and image content. What’s new is that users can now log in with their Also log in to Lemon8 using your TikTok login details can. This makes it easier to share content seamlessly between both platforms and expand your reach within the creative community.
As on TikTok, so on Lemon8
TikTok has been steadily expanding its options for photo content since 2022. It started with multi-slide photo carousels, which offered new approaches to presenting content. Since then, we have been continuously working on formats for image and text content. For example, the recently launched TikTok Notes app creates a standalone environment for static content.
These moves, along with the integration of Lemon8, demonstrate TikTok’s goal to expand the platform for a visually oriented community and create new opportunities for creative exchange. Lemon8 can be downloaded directly from the Google Play and Apple App Store and easily linked to the TikTok profile. This allows content to be shared smoothly between both platforms, giving users space for creative self-expression and a closer connection within the community.
Holiday Season on Pinterest:
Wish lists, gift guides and exclusive deals
Source: onlinemarketing.de
