As a merchant, managing a large daily volume of orders is becoming increasingly complex. How can you optimize order processing management?
« In the context of the development of omnichannel, companies must now manage order flows that have become complex. With the increasing diversity of sales channels, distribution methods and delivery options, goods can be located in warehouses, in stores or at other locations. In addition, orders can be composed of a mix between proprietary brands and marketplaces. “, explains Edouard Fasquelle, Country Sales Manager, specialist in shipping management. The challenges are therefore multiple to achieve optimized management of order shipping processes.
Order management: a triple challenge of management, efficiency and image
One of the first challenges is to aggregate all order flows to then facilitate allocation to transport partners. Optimizing the logistics flow also involves re-appropriating the entire relational chain. “For retailers, precise tracking of shipments is crucial to guarantee a satisfactory customer experience and strengthen their brand image, particularly during delivery, which is a key stage in the purchasing journey,” adds Edouard Fasquelle. Finally, retailers must accurately track their logistics activity in order to measure operational performance: average delivery time, success rate at first presentation, rate of undelivered packages, etc.
Optimizing logistics flows: choosing a single management interface
Faced with the plurality of order management scenarios, adopting a solution that centralizes and synchronizes orders in a single interface offers a strategic advantage. This is what ShippyPro offers, which, with its experience in Italy, is establishing itself this year on the French market. ShippyPro is aimed at companies of all sizes, from SMEs to multinationals, with the proposal of a single management platform to simplify their shipping process. This solution stands out for its functional richness: order orchestration, optimized allocation to carriers, detailed tracking of shipments, personalization of communications with customers, efficient management of merchandise returns, as well as in-depth analysis and performance management,” continues the Country Sales Manager. The solution is software offered in SAAS mode via an interface or an API suite.
Growth, internationalization, sustainability: opt for a solution capable of supporting the strategic orientations of traders
Finally, it is important to choose a platform designed to support the strategic evolutions of the company: “That’s why ShippyPro offers more than 80 sales channels and more than 170 carriers worldwide. This approach supports expansion into new markets, facilitates the development of cross-border flows and integrates innovative delivery methods, while massively reducing the time to integrate and activate transport solutions compared to an internally developed technological solution. On the other hand, to encourage an activity with a lower environmental impact, we have notably integrated transporters with a large network of local points, introduced on-demand collection, and developed returns with a QR code. »
Source: www.ecommercemag.fr
