Yes, it really did start with K socks. And everyone wanted to wear them. And so the Kappa trademark was born. But it wasn’t that simple, the brand has had a turbulent past.
Kappa is an Italian company that was founded a long time ago – already on 12.11. in 1916 under the name Calzificio Torinese joint-stock company. The owners were Abram Vitale, Guglielmo Marengo and Ettore Gaetano Donn. As repayment of the debt, the partners acquired a machine for processing cotton, and so the production of socks could begin. It profited mainly during the Second World War, when the company’s sales were mainly in the army sector, where it did not stay only with socks, but also added other knitted pieces.
Kappa Authentic Anguy Kappa
Authentic Anguy are black classic women’s short shorts from Kappa with black and white side motifs behind 959 CZK made of 100% polyester.
However, in 1943, the Calzificio Torinese factory was bombed to the ground by the Americans, as it supplied the Italian army. The factory was restored only in 1951. And since it was after the war, the company focused on the production of clothes for the ordinary customer, and in 1955 the company expanded by merging with Manifattura Tessuti Maglierie.
Kappa Banda Rastoria Kappa Banda Rastoria are olive men’s sweatpants from Kappa with black and white side motifs in 100% polyester for 999 CZK.
It continued to operate under this name and Calzificio Torinese ceased to exist. The Kappa brand was founded in 1956. It was created very simply thanks to customers and faulty socks that they were returning to stock due to a manufacturing error. To increase credibility, the company inspected the products more and marked such products with the monogram K (K – Kontroll) to indicate maximum quality according to German standards.
Kappa Banda Auber Body Kappa Banda Auber Body black women’s bodysuit from Kappa with side logos can be yours 699 CZK. It is made of 80% polyester and 20% spandex.
And it was a sock so popular that everyone actually wanted to wear it. This is how the Kappa trademark was born and the company became the business leader on the Italian market in socks and underwear. In 1968, the inspiration for the military style came from a young Maurizio Vitale (carrier of the family and owner of the company), who saw John Lennon during one of his speeches, while Lennon was wearing an army military shirt.
Kappa Banda Wrastoria Kappa Banda
Wrastoria are white women’s sweatpants with black and white side stripes at a price 899 CZK.
A military boom was born when Vitale had his company’s underwear dyed army green and marked with signs, coats of arms and symbols. In 1969, the today very well-known logo was created and again by accident. During a photoshoot for the Beatrix swimwear catalog, the boy and girl who were the models for the shoot wanted to rest and sat on the floor with their backs to each other. The silhouette created by their shadow was noticed by Maurizio Vitale and based on this inspiration he created a new logo – Omini.
Kappa Authentic Zaly Kappa Authentic
Zaly is a great gray women’s hooded sweatshirt by Kappa, with a subtle logo on the front. It can be yours for
CZK 1,099.
Gradually, the production of socks and underwear expanded to sports clothing, shoes, bags and sports equipment. Today, the Kappa brand is one of the most famous brands in the world, especially in sportswear and streetwear products. He’s still working on himself, currently teaming up with Russian fashion brand Gosha Rubchinskyi, which gives a new twist to “Kappa” old-school pieces.
Will you try any Kappa piece?
Photo source: Queens.cz
Source: www.luxurymag.cz
