Lotte Hi-Mart (CEO Nam Chang-hee) looked at home appliances sold over the past two weeks (October 1-15, 2024) and found that sales of mirrorless cameras, which are easy to carry when going on an outing, and fan heaters, which are useful at camping sites, were higher than the same period last year (2023). It was announced on the 16th that there was an increase of about 45% and about 35%, respectively, compared to October 1-15, 2018.
Mirrorless cameras are light in weight and highly portable, making them useful for outings. The image sensor that receives light is larger than the camera mounted on a smartphone, so it has higher resolution and is lighter than a DSLR. Currently, mirrorless cameras have become so popular that their sales account for about 90% of all cameras sold at Lotte Hi-Mart. Recently, Nikon’s ‘Zf’ with a retro design that is popular among young people, Panasonic’s ‘Lumix S9’ which is highly portable due to its slim design and weight of about 403g, and Canon’s ‘G7 Mark3’ etc. are popular.
Fan heaters are also items that are in high demand in October, which is the camping season. Looking at the fan heater sales sold by Lotte Hi-Mart over the past three years (2021-2023), October sales accounted for about 40% of annual sales. A ‘fan heater’ is a heater that blows out warm air through an outlet when you put kerosene in it and plug it into an electric outlet. It can be safely used outdoors. In particular, it has higher heating efficiency than electric heaters, making it ideal for use in camping sites where power supply is limited.
Lotte Hi-Mart online shopping mall offers event products at special prices in consideration of customer demand. When paying with promotional cards such as Lotte Card or Samsung Card, mirrorless camera event products such as Canon ‘EOS-R50’ priced around 900,000 won and Sony ‘ZV-E10M2’ priced around 1.2 million won are offered at special prices. In addition, fan heater products such as Shinil’s ‘Fan Heater’ for 9 pyeong (390,000 won) and 12 pyeong (490,000 won) are sold at special promotion prices.
Oh Ho-gil, manager of the Lotte Hi-Mart Jamsil branch, said, “As the cool fall weather continues recently, inquiries about home appliances that can be useful during outings and camping are increasing.” He added, “I can find the perfect outing for me through professional consultation at Lotte Hi-Mart.” , I hope you make a good purchase of camping appliances.”
Source: www.nextdaily.co.kr
