MEI collection inspired by travel experiences

Mercedes-Benz Prague Fashion Week is the largest fashion event in the Czech Republic. Following the example of world fashion weeks, it annually brings the best that the domestic clothing scene has to offer. This year it will take place at the turn of the summer, on time from 30.8. until 4/9. 2019.

At the very end of the fashion week, the icon of Czech fashion design will also present his limited collection, Liběna Rochová. You can look forward to a mini collection called MEI, the presentation of which is planned
on Wednesday, September 4 at MIRU POP UP.

MEI collection

As the name suggests, they became the main source of inspiration for this new collection the author’s experiences from trips to Japan. The word MEI means life, and the idea of ​​a life full of beautiful moments pervades all models. They are made from exclusive materials and they have a generous shape and a demanding cutting solution with a large proportion of manual work.

The models will be covered in objects for the clothing performance
inspired by kimonos with a pronounced calligraphic rendering of the words MEI Despite the distinctly artistic concept, the objects hide wearable pieces suitable for every classy lover of Czech fashion. All models honor the fabric and are based on its memory.

Eight

The collection consists of of eight modelstherefore we find in it
evening coats, formal and evening dresses
from luxurious materials such as cotton duchesse, silk double duchesse, silk satin, georgette or chiffon in black and pink. Black evening coats at first glance, they impress with their interesting cut form. Small black ones are also imaginative, and their cut maintains generosity and simplicity at the same time.

In large evening dresses in magenta color, their owner shines even on the most festive occasions. Simple but
imaginative details they underline the exclusive flowing fabric. It is very clearly definable in this model Japanese link. The collection also includes a second simple long gown accented with a large silicone jewel.

Tuning with add-ons

An important element of all author’s collections by Liběna Rochová is their pairing with accessories. In the case of MEI, it is footwear that was designed and realized by Pavla Podsedníková.

An ever-growing collection

The author will continue to develop the creative idea of ​​a unique mini collection. “The MEI concept should become the basis of the limited collection for the autumn-winter 2019/2020 season. The collection is a reminiscence of my experiences from Japanese travels. The free inspiration for it was the exhibition “Other Kind of Work” at 21_22 Design Sight in Tokyo. On the occasion of its launch, I would like to thank Filip Suchomel, who helped me search and find the right name that reflects the essence of the new models”he concludes
Liběna Rochová.

Who is Liběna Rochová?

The Curriculum Vitae of Liběna Rochová’s creative activity is very comprehensive. He has been active for many years on the Czech scene, which he very often represents abroad /exhibitions and shows in Vienna, Paris, Lyon, New York, Dusseldorf, Los Angeles. Her professional qualifications and abilities allowed her to design theater, film and scenic costumes, body art objects, toilets for singers’ performances as well as ordinary civil orders, pret-a-porter collections and finally the most prestigious area for every fashion designer, the collection of unique models.

It focuses on free and individual creation, which is more open to art than a purely clothing form. In 1999, she founded Studio LR for consulting activities and a studio for the realization of custom-made clothes. Between 2005 and 2010, she ran Studio LR-gallery, which focused on supporting young designers. Since 2008, he has been leading the Clothing and Footwear Design Studio at UMPRUM. Every year he presents his work through an author’s fashion show. He also designs glass jewelry. In October 2017, she received a professorship in the field of Architecture and Design at the University of Applied Arts in Prague.

She is the recipient of several prestigious awards. In 2015, she won the Fashion Designer of the Year and Grand Designer of the Year awards at the Czech Grand Design Awards. As part of cooperation with the DEBRA ČR foundation, together with the artist Lukáš Musil, she created the clothing brand NADOTEK to support people with butterfly wing disease. Thanks to this feat, in 2019 she was included in the final three nominees for the Czech Grand Design award in the Fashion Designer of the Year category. She also cooperates with the UNICEF organization in the framework of the Adopt a doll and save a child project – she is the patron of a charity auction of dolls of famous personalities, the proceeds of which help children in third world countries. Details can be found at: www.lr-style.com.

Photo source: archive of Liběna Rochová

Source: www.luxurymag.cz