From advice to the fight against food waste at Too Good To Go, discover the journey of Meleyne Rabot, a digital woman who places meaning and commitment at the heart of her management.
The main part of your journey?
« My professional journey is divided into 3 key stages », confides Meleyne Rabot. After leaving business school, she turned to consulting. “ This first experience gave color to my journey “. For more than 10 years, she worked in the world of customer relations in the mobile telephony sector, then energy and finally in the gift box business. She then took over management of SmartBox’s customer relations. In 2015, she joined Alloresto (now JustEat) as Director of Operations. “ By chance I met Gilles Raison who believed in me and asked me to work alongside him on strategy. “. She then pivoted on different subjects and finally took over as general manager of the company upon returning from her second maternity leave in 2020. A first experience of general management, in the middle of COVID with the explosion of home delivery… “We experienced an incredible collective adventure “. She then became aware of the societal issues of home delivery and contributed to the deployment of the network of salaried delivery drivers. “ I needed meaning and to feel aligned between my beliefs “. By taking up the fight for delivery workers, she finds a response to these aspirations. But the economic model does not follow. She then decided to join a project that had more meaning in her eyes. It first integrates Trainline (an independent train and coach travel platform) then Too Good To Go in 2023. to commit to a cause: fighting against food waste ».
The secret recipe for effective management?
Despite its size and its reach across 19 countries, Too Good To Go has retained its very powerful original DNA. “ The mission is our beacon in the night, it unites our action and our ambitions. This is the key to team engagement. This is concretely materialized by the daily measurement of the number of meals that are saved from the trash thanks to our solutions. “. But if the context is favorable, it does not dispense with a rigorous method. Internal communication, sharing of trends, reminder of priority objectives and impact figures generated. To the point that the employee bonus model now includes a saved meal objective. “ Maintaining a sense of corporate objective: this is a real facilitator of employee engagement », underlines Meleyne Rabot who also believes in the importance of transmission and mentoring. A conviction that is embodied by commitment to organizations like Article 1 or Women Sales Club.
The place of women in digital?
« The question never came up in my career. Being a woman is neither an opportunity nor a handicap, it is a fact. I never left room for this questioning “. But this is not the only explanation. “ Nothing stopped me from evolving professionally because I also had the chance to work in resolutely caring companies. “. But, for Meleyne Rabot, it is difficult to escape the societal biases which often reduce the subjects of everyday consumption, “care” or impact, to the feminine trait. “ On the other hand, the lines are moving ».
What if we rewrote history?
« I believe in the butterfly effect, so I would tend not to change anything », laughs Meleyne Rabot who considers that the difficulties, the successes and the doubts have forged the professional that she is today. “ You have to dare: it is not with a smooth and uneventful journey that you learn. », she concludes.
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Source: www.ecommercemag.fr
