MTS has opened pre-orders for the HONOR 200 and 200 Pro smartphones with the AI-powered Harcourt portrait mode.
The day before the pre-order launch, MTS was the first in Russia to present HONOR 200 and 200 Pro in its flagship store in Moscow. Guests of the event were able to test the devices and learn about all the key advantages of the new products.
We see a high interest in smartphones in the high price segment. In the first six months of this year, 1.8 million devices over 50 thousand rubles were sold in Russia for a total of 165 billion rubles, which is 20% more in units and 32% more in money than a year earlier. The main driver of growth in the segment is brands from China, which are actively increasing their presence in this category.
Year-on-year growth of Chinese brands in the 50–70 thousand ruble category was 55% in units, in the 70+ thousand ruble segment it increased almost 3 times, and the total number of sales in these segments increased more than 20 times. HONOR is one of the leaders in this category, this year alone we introduced the Magic V2 and Magic6 Pro models from this brand, which have proven themselves successfully and are already among the top popular devices.
We are confident that already at the start of pre-orders, HONOR 200 and 200 Pro will also be able to interest Russian consumers.
— CEO of the MTS retail network Andrey Gubanov
The HONOR 200 and 200 Pro feature a four-sided curved display with a 1.5K resolution and peak brightness of up to 4000 nits. The high 3840Hz PWM frequency ensures that there is no visible flickering, the Circadian Night Display with AI technology provides color adjustment in the evening and at night, Dynamic Brightness reduces eye strain through micro-adjustments of the backlight, and the HONOR 200 Pro also supports the Natural Tone function to correct the image depending on the ambient light.
Top processors are responsible for the performance of the new products Snapdragon 8s Gen 3 и Snapdragon 7 Gen 3as well as up to 12/512 GB of memory.
The HONOR 200 Pro features a triple camera with the main flagship H9000 sensor (50 MP, 1/1.3”) with a hybrid autofocus drive and Shape Memory Alloy optical stabilization, as well as a 50 MP telephoto camera with 2.5x zoom and optical stabilization and a 12 MP ultra-wide-angle camera. The HONOR 200 uses Sony IMX sensors with optical stabilization for the main and telephoto cameras, as well as 12 MP with ultra-wide-angle optics.
By analyzing the light and shadow of 10,000 classic portraits taken by the legendary Parisian photography studio Harcourt, the HONOR 200 and 200 Pro feature a unique AI-powered shooting mode that selects the optimal parameters and processes the resulting image in nine stages. This allows recreate the Harcourt Studio style in digital format with its unique light and shadow design and offer artistic processing of photographs taking into account ambient lighting, background and other parameters of the scene.
HONOR 200
Mode Harcourt Vibrant Designed to suit the preferences of most users, it emphasizes light and shadow and brings colors to life for vivid, memorable portraits. Harcourt Color mode is ideal for shooting in a vintage style with warm tones and reduced saturation. Harcourt Classic mode is inspired by the classic black and white portrait photography of the Harcourt studio.
The 5200mAh silicon-carbon battery provides the HONOR 200 and 200 Pro with up to 61 hours of continuous music playback and supports 100W fast charging. In addition, the HONOR 200 Pro supports fast wireless charging up to 66W.
Prices
The HONOR 200 is available in Moonlight White, Emerald Green and Velvet Black. Price:
HONOR 200, 8/256 GB: 49,990 rubles.
HONOR 200, 12/512 GB: 54,990 rubles.
The HONOR 200 Pro is available in Moonlight White, Ocean Blue, and Velvet Black. Price:
HONOR 200 Pro, 12/512 GB: 69,990 rubles.
During the pre-order period, buyers are offered a special offer: a discount of 5,000 rubles and a smart watch HONOR Watch 4 as a gift. New products are also available in 0-0-24 installments.
Source: www.iphones.ru
