HEMA and McDonald’s have a chance to win several awards. The agencies with the most nominations are GoSpooky and Truus. That is a first image from this year’s nominations for The Best Social Awards.
This morning the organization announced who has a chance to win one of the prizes in the still rapidly growing domain of social media.
HEMA is one of the bigger contenders this edition with no fewer than eight nominations in different categories. The brand has a chance to win the award for Best Brand, Best Brand on TikTok and Best Community Management.
In addition, McDonald’s has been nominated five times, in the categories Best Campaign, Best Inhaker, Best Brand on Instagram, Best Video and Best Influencer Campaign. In the latter category, McDonald’s is competing with Philips OneBlade (‘Bram on the canvas’ with Bram Krikke) and AX (‘Smell Finer, Get Closer’ with Koen van Heest and Roxy Dekker). Videoland, KPN and Schiphol, among others, also have several nominations.
There are for this edition of The Best Social Awards no fewer than 268 cases were submitted. A jury of professionals assessed all submitted cases and determined the nominees.
The winners will be announced on Thursday evening, February 6, during the award show at LIEF Amsterdam.
These are all companies, organizations and agencies that have been nominated for the eleventh edition of The Best Social Awards:
Best Brand
HEMA
Amazon Prime
Schiphol
Best Brand on TikTok
KLM (GoSpooky)
HEMA (GoSpooky)
FNV (Young Ones Media)
PostNL (The Best Social Studio)
Unox Good Snacks (For You Agency)
Best Brand on Instagram
Videoland
HEMA
McDonald’s (ACE Blue Grass)
Schiphol
Best Brand on YouTube
Working at Defense (Radancy)
Super going (De Stroom)
Tempo-Team (Group M)
Beste Agency
GoSpooky
Yoon
Truus
DEPT
Best Talent
Fatima Warsame (RTL News)
Lisanne Damsma (Schiphol)
Annamaria Romano (Goboony)
Best Influencer Campaign
Storyboard x AXE – Smell Finer, Get Closer
Team5pm x GAMMA – Behind every Door there is a Paint Job
Crocodile Agency x Philips OneBlade – Bram on the canvas
TBWA\NEBOKO x McDonald’s – Send a Maccie
TBWA\NEBOKO x ING – Upgrade je huis
Dentsu Creative x KPN – Piece of Me
Best Campaign
GoSpooky x Amazon Prime Video – Hardcore Never Dies
Blauw Gras x McDonald’s – Chicken & whattt?!
GoSpooky x Zeeman – Basics On Top
De Stroom x Adidas – Matchday
Dentsu Creative x KPN – Piece of Me
OnSocial x Praxis – A Christmas Tree Before Sinterklaas
Best AR/VR App
GoSpooky x Venom
Beste Community Management
GoSpooky x HEMA
BNNVARA
NOS Stories
EndemolShine Nederland x Big Brother 2024
DEPT x Philips
Best Copywriting
The Pin x Amazon Prime
RTL
DEPT x bol
Dear Inhaker
PRIDE
ACE Blue Grass x McDonald’s
Omroep Brabant
Fingerspitz x Kwalitaria
Videoland
Truus x Jumbo
Best Innovation
GoSpooky x HEMA – Back to school
GoSpooky x Zeeman – Basics On Top
Streamdoctors x TADA Media – On the couch at Andy’s house
Videoland – Mocro Mafia: Come and App, Ouleh?
Dear Newcomer
Marktplaats x GoSpooky
Young Ones Media x FNV
Beste Positive Impact
Young Ones Media x FNV – Youth Wage campaign
Cosmopolitan – Equal rights, that’s satisfying
NOS – Impact of hate comments
KRO-NCRV x Pointer – Unsafe places
Abovo Media BV x Basic-Fit – La pression
Dentsu Creative x KPN – #PrideVerified
Best Video
ACE Blauw Gras x McDonald’s – Stolen M
Truus x HEMA – Brazilian marketing
Truus x HEMA – Reception employee John
Wefilm Creative Agency x VluchtelingenWerk Nederland – Why?
ACE Blauw Gras x Videoland – Never let hatred become normal
Yune x NS – Andy als conductor
Best Video Series
Truus x HEMA – HEMA intern
Omroep Brabant – Crime Explained
Wefilm Creative Agency x ING – Your money, your choice
KRO-NCRV – Pointer Checkt
Truus x KFC – De KFC Crew
Photo: Martin White (cc)
Source: www.emerce.nl
