The process of shutting down the exclusive website po.co is something that has been planned since October 2024 and now Poco is completing this act. From 2025, all Poco products will be sold through Xiaomi’s website in an effort to streamline its digital ecosystem.
The first new Poco product to be sold on Xiaomi’s website is the Poco X7 duo, which is scheduled to arrive on January 9.
The official po.co global site and any other Poco regional sites are clearly down. European sites, including UK, French and German variants, redirect to the respective Xiaomi store.
Poco India’s website also looks “frozen in time” and we notice this shortly before the release of Poco C75 and Poco M7 Pro 5G, which were to arrive in the second half of December.
You will also find the Poco Store application closed, while personal data will be stored for a certain period of time according to the applicable law, you can get it through the Xiaomi account settings.
Poco has confirmed that Xiaomi will handle all warranties. This happened all the time and although she is often characterized as independent, she was never fully autonomous. Instead, it serves as a marketing strategy to expand sales through offline and online channels in various markets.
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Source: myphone.gr
