Ben Cristovaonew Puma Manlikes to push his boundaries and defy social rules, and now even the laws of physics. He sets out on his next exciting journey, this time into space, in new futuristic sneakers.
Puma RS 9.8 Space a Cosmic
They are the Puma RS 9.8 inspired by gravitational acceleration. The Puma RS 9.8 Space shoe is the next and improved generation of the Puma RS-0 sneaker designed for those who like resistance and speed. The special designation 9.8 hides the number 9.8 m/s2, the value of the gravitational acceleration of an object near the Earth’s surface. Just as the speed of objects in free fall is accelerated by about 9.8 meters per second due to gravity, the new sneakers are also powered by the proven PUMA technology running system.
Men’s and women’s
Inspired by endless exploration, the shoe comes in the RS 9.8 Space and RS 9.8 Cosmic variants and several special colorways for both men and women. You can expect other interesting versions already in September. Suede and leather details make the sneaker a piece made to conquer the streets. PUMA has used the best elements and technologies from various models of the popular RS line, including an ultra-light polyurethane sole with high cushioning, super comfortable insoles and RS foam.
Online campaign
Puma presented sneakers on the Czech market in an unconventional online campaign on Bena and the brand itself. In a fun form of voting, Ben’s Instagram followers could have a say in the final form of the intergalactic video, which was launched into space on Monday.
More videos will follow soon. The campaign will run on online channels
until the end of Augustis also supplemented by sales support in selected stores A3 Sport a Puma Concept Store
in Palladium and in September also in stores
UrbanStore, Espace a Sneakers Molo.
Photo source: Puma
Source: www.luxurymag.cz
