The new A5 follows the claim of the four rings (At the cutting edge of technology) and, as Audi explains, continues to reflect thelistening attitude which is an integral part of the name Audi itself (“listen”, in Latin). So for the launch in Rome the German company organized a special evening hosted by the well-known radio host Linus.
The host and Artistic Director of Radio DEEJAY said the evolution of radioan instrument born one hundred years ago, bringing together the A5 and famous people, such as Flavia Pennetta, Renzo Arbore and Matteo Zoppas.
Stories of men and machines
The new Audi A5 takes up the baton of the A4 and represents for the company a bridge towards “the future, the value of an avant-garde icon”. His figure could be compared to that of Matteo Zoppasan entrepreneur, who after the sale of the family business of the same name (household appliances) faced new professional challenges and today dedicates himself to the development activities of Made in Italy as coordinator of the Institute of Foreign Trade.
Photo at: Audi
New Audi A5, debut evening in Rome
Starting from the transformation of the radio, however, Renzo Arbore he recalled the importance of always maintaining a high capacity to innovate and challenge conventions, in every field, from entertainment to technology.
The champion’s story is equally significant Flavia Pennetta who won the US Open in 2015 (the first Italian woman to have achieved such a milestone). She too underlined the importance of “listening” to the moment, which for her meant leaving behind her victorious tennis career and undertaking new personal challenges.
“The best-selling Audi A4, launched over 30 years ago, which already anticipated the cutting edge of premium mobility, has now grown in line with the original idea – says Audi -. The new generation called Audi A5 represents the exemplification of the the Brand’s technological approach in interpreting the present and future of mobility”.
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Source: it.motor1.com
