Rens van Geel appointed as new CEO of NOBEARS

Rens van Geel (32) has been appointed CEO of full-service digital agency NOBEARS as of July 17. In this role, he is ultimately responsible for the daily operations and professionalization of the agency. His focus is on shaping the new agency proposition ‘Accelerate Ambitions’, which stands for realizing and accelerating the ambitions of clients.

Founder Dustin Karelse (41) will remain active as CEO of the holding company NOBEARS Group. In this role, he will focus primarily on growing the agency group and concluding strategic partnerships and acquisitions.

Van Geel started in 2013 as an intern. After his studies, Van Geel started doing business in digital marketing. This quickly became serious when he founded the online marketing agency HelloBo together with Karelse in 2015. In 2018, HelloBo was integrated into NOBEARS. Karelse was already CEO of NOBEARS at the time; Van Geel was given the role of digital strategist and from 2023, as Chief Marketing Officer, he became ultimately responsible for marketing and strategy.

Source: www.emerce.nl