SMSO, the Romanian SaaS platform, announces a 56% increase in 2024 amid the growing interest of companies to promote themselves through SMS

SMSO, the Romanian SaaS platform specialized in mobile marketing and SMS services for companies, announces that in 2024 it will exceed the milestone of 1.5 million euros in turnover. The company has already seen a 56% increase in the first half of 2024 compared to the same period last year.

In the first half of 2024, SMSO recorded a 56% increase in turnover compared to H1 2023, from €440,000 to €690,000. The company forecasts reaching a turnover of almost 1.5 million euros for this year.

SMSO was launched in 2019 and has quickly become one of the key players in the mobile marketing industry. It currently offers integration with solutions such as Gomag, MerchantPro, MEFI, iStoma, Prestashop, WooCommerce or Magento. Moreover, it has partnerships with more than 250 profile companies worldwide, which allows finding the best routes in real time for partners’ messages. According to the company’s data, messages sent via SMS have an open rate of up to 98%.

“We thank our partners for their trust and are happy to be with them to deliver their messages to hundreds of thousands and millions of people. Since the beginning, we have aimed to offer a solid solution, easy to use and with the most valuable options for the activity of partners. We currently provide a modern and intuitive SaaS platform that helps our more than 700 monthly active customers grow their businesses through effective marketing campaigns,” said Catalin SporișCo-Founder & CEO, SMSO.

The company’s long-term plans include the expansion of the service portfolio and the implementation of new technologies to better meet the demands of an ever-evolving market. And to celebrate the achievement in 2024, SMSO announces that the Summer Vibes 2024 campaign is active from 15th July offering 1,000 SMS vouchers to all who create an account on the platform by 31st August 2024.

Despite the decline of SMS communication between regular users as they move towards digital platforms, this medium is still vital for B2C communications. Unlike e-mail notifications, SMS communication is a more effective means of communication. SMS messages are read within the first few minutes of receipt and can be received and accessed whether or not there is an internet connection. They are thus preferred especially in situations where reaction time makes a difference, such as providing statuses for financial transactions, communications about activity on digital accounts, logistical details about the status of orders or reminders for any type of appointment.

This year, SMSO, together with Asociația Sustine Sportul, financially supported the ACS LifeGames Bucharest volleyball team, but also provided SMS services for communications regarding the premiere organization of the Cup and Supercup of the Municipal Volleyball Association (AVMB) U13 Edition #1 2024.

SMSO is a SaaS (Software as a Service) SMS communication platform and mobile marketing service provider. The services cover the SMS option for a wide range of business needs such as loyalty campaigns, consumer information messages, banking messages and more.

Source: www.iqads.ro