Social media is haunted: Halloween Easter eggs from Instagram and Co.

Spooky effects, festive outfits and exclusive Halloween templates: There are some spooky surprises waiting for you on Instagram, Snapchat and Co. this October.

Halloween is getting closer – also on social media! Instead of sour, there are lots of sweets in the form of festive Easter eggs. Anyone who uses thematically appropriate keywords such as “Halloween”, “trick-or-treat” or the emojis , and these days will be rewarded with spooky effects in DMs and notes. Additionally, the platform has released a new font, text effect, and Halloween-themed chat theme for DMs and broadcast channels. There is also a spooky increase in the Add Yours templates.

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Snapchat is also getting users in the Halloween spirit with new AI-powered lenses, Bitmojji outfits (including a witch, a princess and a scary clown) and festive stickers. You can read more about the new functions, which include Halloween shenanigans and an exciting travel feature, in the Blog Post.

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Not only the social media platforms Instagram and Snapchat, but also the video editing tool CapCut, which is particularly popular among TikTok creators, has a Halloween innovation in store. Exclusive Halloween templates can now be used for festive content. However, the feature is only available to users with a Pro subscription.

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There is a special highlight for Halloween fans in the Roblox metaverse this year: In the new Modelverse, anyone interested can visit Heidi Klum’s legendary Halloween party – including a worm costume.


Roblox:
Halloween with Heidi Klum in the Modelverse

© Roblox via Canva

Getting involved in the Halloween spirit can also be worthwhile for brands – for example in the context of email marketing. With seasonal designs, exciting offers and clever content, you can not only attract the attention of your target group, but also increase the conversion rate. You can read what you should pay attention to in the article linked below.


Creative Halloween Campaign:
This is how email marketing becomes a success

Source: onlinemarketing.de