Sophie Angelini appointed franchise director of the Lapeyre group




In order to strengthen its strategy based on entrepreneurship, Lapeyre appoints Sophie Angelini director of the group’s franchise.

The Lapeyre Group announces the appointment of Sophie Angelini as head of the franchise network. Its missions will be to recruit new franchisees and support them in their first steps as entrepreneurs, deploy, consolidate and manage the network throughout mainland France and overseas.

Sophie Angelini began her career as a network facilitator at Mobilitas and O’Tacos, then became franchise network manager in charge of the franchise network at national level at Finsbury (PAP Homme brand). She then joined Coldwell Banker, in the real estate sector as director of operations. where she develops and manages the franchise networks in France, Belgium, Luxembourg and Switzerland. In 2022, she joined Auchan Retail France in the Franchise Development department where she took care of local commerce before being appointed responsible for franchise candidates.

The group’s newly appointed franchise director comments: “Franchising is a strategic axis of development for the brand and the Lapeyre brand, with over 90 years of know-how, is a strong and lasting asset for all entrepreneurs who want to get into franchising. Why choose Lapeyre and not another player? Because Lapeyre is a business and visibility accelerator for entrepreneurs who will join us as franchisees.”

An economic model focused on production

Founded in 1931, the French house renovation and development company Lapeyre. The multi-specialist in the development and functional and energy renovation of homes, which is aimed at individuals and professionals, wants to distinguish itself by being manufactured in Francewith the help of its nine factories spread across the territory. Thus, it has the possibility of distributing its own products (doors, windows, stairs, kitchens, bathrooms, etc.) with a manufacturer-distributor economic model.

Strong in 130 stores in France, Lapeyre relies on the density of its territorial network and recorded a turnover of 663 million euros in 2023.

Source: www.ecommercemag.fr