New products are not immune to the price war, with discounts of over 20% already on very recent models. What are the good deals?
Although the French car market seems to be doing well with a 2.2% increase in registrations over the first seven months of the year, the reality is far from being so rosy. With 1,040,924 new vehicles on the road, 2024 still remains far behind 2019 (1,338,670 deliveries, a drop of 22.2%). If Covid, then the lack of semiconductors could explain the poor figures for the period 2020-2023, the reasons for the weakness in demand must now be sought elsewhere.
An unsuitable offer?
For models whose career began three years ago or more, the drop in sales is logical, but the lack of appetite of French motorists for new models is more worrying. However, with more than 45 new or restyled cars unveiled since the beginning of this year, The offer has rarely been so tempting. But, increasingly equipped and electrified, whether partially (hybrid) or totally, new products are displayed at prices that seem to be out of line with the purchasing power of most of our fellow citizens.
Manufacturers are therefore faced with a dilemma:
- Should we, as promised in recent years, no longer engage in a race for volumes and focus on profitability?
- Or, on the contrary, should we take up old recipes and slash prices in order to maintain decent sales volumes?
The big return of discounts
For many brands, the choice quickly became obvious and the waltz of labels has resumed like old times. Except that, from now on, it concerns models that have just set foot on the showroom carpet. A godsend for buyers who, until now, had to choose between an “old-fashioned” car sold at a discount or a fashionable model charged at a high price. Today, having your cake and eating it is possible, as our list below shows.
Of course, to take advantage of the biggest discounts, you will have to make a few small sacrifices (color, options, etc.), but, more than ever, it is worth the “cost”.
- BMW iX1 xDrive30 M Sport : – 28%
- BMW iX2 xDrive30 M Sport : – 14%
- BMW i5 M60 : – 26%
- Cupra Leon 1.5 eTSI Hybrid 150 V : – 15%
- Cupra Formentor : 1.5 eTSI Hybrid 150 V : – 13%
- Kia EV9 204 Earth : – 13%
- Mini Hatch Cooper S 204 Classic 3 portes : – 11%
- Mini Countryman E 204 Classic : – 14%
- Peugeot 208 electric 156 GT: – 18%
- Peugeot e-308 GT: – 26%
- Renault Scenic E-Tech 220 Grande Autonomie Techno : – 12%
- Renault Arkana 1.3 mild hybrid 160 Esprit Alpine: – 15%
- Skoda Superb Combi 1.5 TSI Hybrid 150 Laurin & Klement : – 16%
- Toyota C-HR Hybride Rechargeable 225 GR Sport : – 13%
- Toyota Yaris 116h Design : – 18%
- Volkswagen Golf 1.5 eTSI Hybrid 150 R-Line : – 17%
- Volkswagen Tiguan 2.0 TDI Comfortline : – 14%
- Volkswagen Passat 1.5 eTSI Hybrid 150 Elegance : – 22%
- Volkswagen ID.7 Pro 286 Style Exclusive : – 23%
- Volvo EX30 Twin Performance Ultra : – 18%
Still the Irreducibles
While a large proportion of new models are now affected by this race for discounts, some manufacturers are still refusing to do so. At least for the moment, because commercial “realpolitik” should quickly impose itself on them. In any case, one should not imagine obtaining the slightest discount on the Citroën C3, Dacia Spring, Lexus LBX and Renault Rafale.
As for the offers made on the Audi A3 Allstreet (-5% max), restyled Nissan Qashqai (up to -8%), Peugeot 5008 (around -3%) and Renault Symbioz (from -3% to -5%), they do not justify rushing to your dealer to sign an order form.
Source: www.autoplus.fr