Chinese webshops cause a serious headache not only for smaller market participants, but also for giant companies such as Amazon – the growth of Temu and Shein in America does not seem to stop or slow down. The world’s largest online store therefore decided to use its own weapon against the Chinese – Haul opened its doors.
Haul is Amazon’s own, brand new marketplace, which sells those penny farthings like Temu or Shein, so much so that the purchase price of every item is promised to stay under $20. In addition, the marketplace practically copies the Chinese in the layout and most of the visual elements, and it is just as mobile-oriented as its Asian rivals.
For the time being, the webshop operating in the United States works with a four-dollar delivery fee for purchases under $25, and the delivery time is one to two weeks, i.e. much more than Amazon’s own commitment, but at the same time roughly the same as the delivery time of Chinese webshops.
AWS’ domestic online meetup series continues with CI/CD!
In the fifth station of the series on December 12, we will present the AWS CodeCatalyst platform and the open source Dagger.
Amazon’s new marketplace is the American giant’s strongest countermeasure to date against the Chinese players who are cornering the market. Temu’s global conquest reached frightening proportions at the beginning of the year, which can already be quantified: by the end of March, the owner of the marketplace, the Chinese e-commerce group PDD Holdings, had almost doubled its quarterly revenue in one year.
Already present in 51 markets, Temu operated at a loss in the early stages of growth, but PDD’s combined net profit in the last quarter of 2023 came to 23 billion yuan, up 146 percent from a year earlier. The company said the profit was boosted by transaction fees and marketing fees paid by merchants on its platforms.
The “Temu phenomenon” puts domestic webshops, foreign webshops, and the regional giants (eMAG, Alza) in a difficult situation, because according to experience, many of the products they sell can be purchased in Temun for ten times the same quality.
Source: www.hwsw.hu
