The Federation of Trade Actors in the Territories is renewing its partnership with Comexposium, by once again entrusting it with the organization of the Siec (International Trade Fair for Commercial Spaces), the annual meeting of all trade players (real estate companies, brands, investors, service providers, communities, start-ups, etc.).
The last edition of Siec brought together more than 100 exhibitors and 4,100 visits, 64% of which were brand representatives. 20e Siec edition will be held on June 11 and 12, 2025 (in Paris Porte de Versailles) with the same organizers in charge since The Federation of Trade Actors in the Territories once again places its trust in Comexposium. Created in 2004 by the National Council of Shopping Centers (CNCC), renamed in 2022 the Federation of Territorial Commerce Actors (FACT), the Siec has become in 20 years the showcase of the dynamism of commerce in the territories, illustrating the profound transformations of retail in terms of diversity of brands, quality of commercial equipment, omnichannel innovations and evolution of uses.
Give new impetus
In 2022, FACT, the leading professional association for commercial real estate professionals, announced a partnership with Comexposium, one of the world leaders in the organization of trade shows, to give new impetus to this unmissable business event. New visual identity, new programming of content and conferences, new scenography have allowed the Siec to reaffirm its positioning around dynamism and innovation, in the image of the Federation and the commerce sector in full transformation..
After three editions carried out together, FACT therefore renews its confidence in Comexposium for the next editions, around three strong ambitions:
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- Offer a new immersive and collective experience for visitors and exhibitors, reinforced by live entertainment, a food hall conducive to discussion and a program of new content;
- Develop a thematic offering to respond to the entire ecosystem, in particular via pavilions dedicated to cities and territories, service providers and start-ups, lessors of all sizes and providers of innovative solutions, in particular in retailtainment and digital;
- Develop the representativeness and volume of the event to assert its essential nature for all players in commercial real estate.
“It is with pride that we once again receive the trust of FACT. Together, and thanks to the expertise of the Comexposium teams, we are committed to developing the Siec around the themes of inspiration, innovation and commercial efficiency, in the image of a profession that is constantly reinventing itself and anticipating changes in uses.,” declares Renaud Hamaide, Chairman and CEO of Comexposium. “We want to develop the Siec as a space for interactions and synergies between all our members and the players in the trade in the territories. The Siec 2025 will be, for its twentieth edition, the showcase of a trade in movement, alive and innovative, providing sustainable solutions and concrete perspectives for the entire profession.,” says Marie Cheval, President of the Federation of Trade Actors in the Territories.
Source: www.ecommercemag.fr
