Introducing new denims, boxy silhouettes and pieces with subtle structures that still radiate ultimate femininity, YAYA shows the trendy side of YAYA’s story with the February collection. The combination of refined olive green and soft pink colors bring a fresh feel to the collection, while our trusted sand and blue tones provide balance.
Subtle accents and natural colours
The Spring/Summer collection continues with the March delivery, which shows the first signs of summer. Layers perfect for sunny days are put together in comfortable silhouettes. Classic prints and summer stripes make their return, with YAYA’s attention to detail playing a clear role. Discover garments with subtle accents in moonstone yellow, bistre brown and beige.
Dutch lifestyle brand
YAYA was founded in 1992 as a small fashion brand that eventually transformed into what YAYA is today. A Dutch lifestyle brand for style-conscious women that is known for its elegant clothing and stylish home items in timeless, natural shades. The brand consciously creates timeless collections of high-quality materials in natural colors that you can combine endlessly. The items last for seasons and therefore YAYA’s old and new collections can be worn very well together.
The garments from the YAYA collections have a soft feminine character with a subtle, raw edge that counterbalances all the softness. With more than 2700 points of sale, the YAYA collections can now be admired worldwide and the YAYA concept stores are located in the Netherlands, Belgium, Germany, France, Poland and Ireland. Their head office is located in Halfweg, a small village near Amsterdam.
Source: fashionunited.nl
