The iPhone 16 box is missing a piece of history

With the launch of the iPhone 16 e iPhone 16 ProApple is ending a tradition that has accompanied its products for years: the iconical adhesives of the company will no longer be included in the package. This news was confirmed in a message distributed to Apple Store teams and viewed by 9to5Macwhich clarifies that the stickers will only be available upon request, and no longer automatically placed inside the box.

No more stickers in the iPhone 16 box

If you’re used to finding the classic Apple stickers in the box of your new iPhone, there’s a little disappointment coming: the new iPhone 16 e iPhone 16 Pro will no longer include them by default. However, if you purchase the device in a Apple Storeyou can request the stickers at the time of purchase. But beware: if you buy your iPhone through third-party retailers or carriers, or if you choose home delivery, there will be no way to get the stickers.

A choice in line with Apple’s environmental goals

The decision to eliminate stickers from the packaging of the new iPhones is part of Apple’s broader environmental policies, which aims to become carbon neutral by 2030This year, the company highlighted how the iPhone 16 packaging is entirely fibre baseda further step towards the goal of eliminating all plastic from packaging by next year.

This choice, although it marks the “end of an era”, does not come completely unexpectedly. Apple had already done something similar with the launch of Apple Vision Pro in February, and also the iPad Pro e iPad Air introduced in May 2024 did not include stickers in the box.

The Apple Stickers have long been a symbol of community, a way for loyal fans to show their love for the brand. Seeing them disappear from the packaging of new iPhones may inspire a bit of nostalgia, but it’s clear that Apple has other priorities.

This choice represents a small sacrifice that many users are willing to make, especially when we consider the company’s environmental goals. Apple has long demonstrated its commitment to reducing its impact on the planet, and this is just another step in the long journey towards sustainability. Of course, for those who love those stickers, it will be enough to ask for them in the store – a small inconvenience, but nothing dramatic.

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