Romanian advertising deserves a creativity gala and an objective, international jury to evaluate the industry’s work. That happened last night at Gala ADC*RO Awards: prizes were awarded in two main categories, the works evaluated by the international jury and the prizes for the monthly charts, plus the special prizes: Copywriter of the Year, Art Director of the Year, CD of the Year, Agency of the Year & Brand of the Year.
The winners, in the rows below:
Laurels for Romanian creatives
Romanian creativity was awarded and celebrated yesterday, at Gala ADC*RO Awardswhich took place at the Apollo111 Theater. ADC*RO Awards appeared to celebrate and award the best works in Romanian advertising, but also to be evaluated by an objective, international jury and to take the Top ADC Gala to another level.
During the event, two talks were held, supported by two members of the international jury, the president of the jury, Susana AlbuquerqueCreative Director Factory, Portugal, and Romulus Petcan, Executive Creative Director Publicis Conseil, France. Discussions were moderated by Radu Pilat, Heist Industries, and Laura Nedelschi, GRF+. The two guests talked about the universal language of emotions in advertising, his experience of working in different countries, the common standards of the creative industry and friendly competition.
And, if we have reached the competition, let’s see who received the laurels yesterday, at the ADC*RO Awards Gala.
ADC*RO Awards winners
INTERACTIVE & MOBILE (Social Media)
GOLD
MAIN CRAVE LINE – KFC
SILVER
ROMANIA THE MOST BEAUTIFUL DENTAL CLINIC IN THE WORLD
AMBROSIA FLY AWAY -VOLA.RO
BRONZE
UNFOLLOW SELF HATE – ING
FILM AND AUDIO
SILVER
THE LAST BREATH OF MEN – BIXTONIM
BRONZE
HOME MENU MIX – McDonalds
ACT FOR GOOD – the chain of good – Carrefour
BRAND EXPERIENCE
GOLD
ATTENTION! FALLING PLASTER -BICO- THE NEW
ROMANIA THE MOST BEAUTIFUL DENTAL CLINIC IN THE WORLD – MCCANN
SILVER
UTCB GOT CHARM – GODMOTHER
AQUA CARPATICA FLAVORS -COHN&JANSEN
BRONZE
DAVID POPOVICI – MEDLIFE
THE PUMA WALK – MSL GROUP THE PRACTICE
PRINT AND OUTDOOR
GOLD
ATTENTION! FALLING PLASTER – Bico
UTCB GOT CHARM
SILVER
MAIN CRAVE LINE – KFC
INOVATION &INTEGRATION
GOLD
MAIN CRAVE LINE – KFC ROMANIA
ROMANIA THE MOST BEAUTIFUL DENTAL CLINIC IN THE WORLD
SILVER
AQUA CARPATICA FLAVORS – AQUA CARPATICA
BRONZE
AMBROSIA FLY AWAY – VOLA
GRAND PRIX
ROMANIA THE MOST BEAUTIFUL DENTAL CLINIC IN THE WORLD
TOP LUNAR ADC 2024
JANUARY
BRONZE: MAINE STAGE THE AGENCY – THE GREAT ROMANIANS – ELFS
GOLD: MCCANN WORLD GROUP ROMÂNIA – ROMANIA, THE MOST BEAUTIFUL DENTAL CLINIC IN THE WORLD – ANAT
FEBRUARY
BRONZE:
PUBLICIS – I KISS YOU WITH ONIONS – BURGER KING
JAM SESSION AGENCY – WE WANT SCIENCE – CARREFOUR
SECTOR 7 HUB – THE PARADOX OF BETTING/SUPPORTING – PLAYER.RO
MARCH
BRONZE
MSL GROUP THE PRACTICE – PUMA WALK – PUMA
JAM SESSION AGENCY – ACT FOR GOOD – CARREFOUR
DDB ROMANIA – HOME MENU MIX – MCDONALDS
FIND WHAT YOU WANT AND WHAT YOU DIDN’T KNOW YOU WANT – JAM SESSION AGENCY & OLX
SILVER
JAM SESSION AGENCY – FRAUD POINTS – ENG
APRIL
BRONZE
PROPAGANDA – THE HISTORY OF CREDIT – 123CREDIT
PUBLICIS ROMANIA – VISIT THE CAPITAL OF GRILLERS – BURGER KING
MAY
BRONZE
BIANCA DUMITRAțCU – EPHEMER – EPHEMER
SECTOR 7 HUB – THE ADMINISTRATOR – PAGO
SILVER
MSL GROUP THE PRACTICE – GOLD FOR HOPE – MEDLIFE
GOLD
JAM SESSION AGENCY – UNFOLLOW SELF HATE – ING
JULY
BRONZE
SONICA WORKS – TASTY SINCERE – TOORTITZI
COGNITION – INFINITE UNIVERSES, A SAFE CHOICE – UTCB
RUSU+BORțUN – SOLUTIONS FOR YOUR HOME – ELECTRICAL SUPPLY
SILVER
PUBLICIS ROMANIA – #PROTEJAțITOATEFAMILIILE – ASSOCIATION ACCEPT
AUGUST
BRONZE
SONICA WORKS – TASTY SINCERE – TOORTITZI
THE NEW – ATTENTION PLASTER FALLS! – BICO
MCCANN WORLD GROUP ROMANIA – CHATKFC – KFC
GOLD
COHN & jANSEN – PURITY WITH FRUIT TASTE – AQUA CARPATICA
SEPTEMBER
BRONZE
COHN & JANSEN – FINANCIAL CHOICES THAT ARE GOOD FOR YOU – BCR
SILVER
SAATCHI & SAATCHI – AMBROSIA FLY AWAY – VOLA.RO
GOLD
V8 – KAUFLAND DANCE TALK – KAUFLAND
OCTOBER
BRONZE
PROPAGANDA – THAWED IN THE KITCHEN – AQUILA GRADENA
MCCANN WORLD GROUP – COOKING EXCHANGE – KFC
GODMOTHER – IT CAN BE OTHERWISE – UTCB
SILVER
NEXT ADVERTISING – PRODUS VEGAN – FILGUD
MCCANN WORLD GROUP – GRAVE HIGHWAY – KFC
JAM SESSION AGENCY – ACT FOR GOOD – CARREFOUR
RUSU+BORȚUN – LAST BREATH – BIXTONIM BIOFARM
NOVEMBER
BRONZE
DDB ROMANIA – BLACK PET FRIDAY – KOLA KARIOLA
JAM SESSION AGENCY – TAZZ KNOWS WITH HAPPINESS – TAZZ BY EMAG
RUSU+BORȚUN – LAST BREATH – BIXTONIM BIOFARM
DECEMBER
BRONZE
MCCANN WORLD GROUP – KFC RESPECTS THE #PEBUNE APPETITE – KFC
COPYWRITER OF THE YEAR
BRONZE
DENISA GĆĆĆ – MCCANN WORLD GROUP
SILVER
MARINA CORDUN – JAM SESSION AGENCY
ŞTEFAN VASILACHI & CRISTINA TRIFU – RUSU + BORțUN
GOLD
PAULA IONESCU – MCCANN WORLD GROUP
IONUȚ CIOROIU – MCCANN WORLD GROUP
ART DIRECTOR OF THE YEAR
BRONZE
DIANA NEAGU – MCCANN WORLD GROUP
SILVER
VIO PINTILIE – JAM SESSION AGENCY
ŞTEFAN VASILACHI & LUCIA PARAPIRU – RUSU + BORțUN
GOLD
MIHAI CONSTANTINESCU – MCCANN WORLD GROUP ROMANIA
CREATIVE DIRECTOR OF THE YEAR
BRONZE
CĐATĂLIN RUSU – RUSU + BORțUN
SILVER
IOANA ZAMFIR – MCCANN WORLD GROUP ROMANIA
ALEXANDRA BULIGESCU – JAM SESSION AGENCY
GOLD
MARIUS TUDOR – JAM SESSION AGENCY
BRAND OF THE YEAR
BRONZE
ING – JAM SESSION AGENCY
SILVER
KFC – MCCANN WORLD GROUP ROMANIA
GOLD
CARREFOUR – JAM SESSION AGENCY
AGENCY OF THE YEAR
PRIZE 5: COHN & JANSEN
PRIZE 4: PUBLIC ROMANIA
BRONZE
RUSSIAN+BORTUN
SILVER
MCCANN WORLD GROUP ROMANIA
GOLD
JAM SESSION AGENCY
The jury included:
- Susana Albuquerque, Creative Director Uzina (Portugalia)
- Emiliano Gonzalez, Chief Creative Officer McCann Madrid (Spania)
- Pum LefebureVice Chairman The One Show for Creativity & Co-founder & Chief Creative Officer Design Army (SUA)
- Hannes BoekerBoard Member ADC Europe, Creative Brand Strategist Alpha Tauri/Red Bull (Austria)
- Janez RakuscekBoard Member ADC Europe, Executive Creative Director Luna/TBWA (Slovenia)
- Beqa MeparishviliBoard Member ADC Europe, Chief Creative Officer Windfor’s (Georgia)
- Rimantas StaneviciusBoard Member ADC Europe, Creative Director Milk (Lituania)
- Juraj KovacBoard Member ADC Europe, Creative & Strategy Director, This is Locco (Slovacia)
- Mihnea GheorghiuGlobal Chief Creative Officer, LePub (Italia)
- Romulus PetcanExecutive Creative Director Publicis Conseil (France)
- Stefanie Huber – Board Member ADC Europe, Independent Creative Director & VP ADC Elvetia
This festival is possible through the involvement of ADC Romania members in the association’s projects.
The organizing committee of the ADC Gala includes Ioana Dogaru (Heist Industries), Andreea Ghenoiu (Jam Session Agency), Miruna Dumitrescu (Publicis Romania), Arpad Rezi (Circle Colab) and Catalin Rusu (Rusu+Bortun).
Source: www.iqads.ro