- Zaga Brand, the best boutique PR agency in Romania in 2024
- MIPE, Terra Building Association – Eventya and Zaga Brand won two Gold distinctions, at the Gala Romanian PR Award, for the promotion campaign of “Attractive Romania”, the national program of cultural tourism, in the category Communication in the Public Domain and in the category Culture – Art.
- The agency was also designated Small Consultancy of the Year, the best boutique PR agency in Romania, in 2024.
- Zaga Brand succeeds for the second time in recent years to win Gold in the Public Domain Communication category.
At the Romanian PR Award Gala, Zaga Brand won two Gold distinctions for excellence in communication for the national and international promotion campaign of Attractive Romania, Romania’s cultural tourism program, coordinated by the Ministry of European Investments and Projects (MIPE) and implemented by the Terra Building – Eventya consortium.
At the Romanian PR Award Gala on Wednesday evening, October 20, the PR campaign carried out by Zaga Brand for Attractive Romania was awarded GOLD in the competition in the Communication in the Public Domain category and in the Culture – Art category.
„We are proud of this performance recorded less than six months after the launch of Romania’s cultural tourism program. It is an example that it is possible, that public authorities in partnership with private entities can generate successful projects with only one big beneficiary – Romania. I congratulate our partners for the results, we thank the jurors for their evaluations and we express our support for this project to continue generating beneficial effects for the national economy and that of the communities where the more than 275 heritage tourist sites, part of Attractive Romania, are STATIONS“, he declared Adrian CaciuMinister of Investments and European Projects.
The Zaga Brand agency was also designated Small Consultancy of the Year, respectively the best PR Boutique agency in Romania, in 2024.
“It is an honor to be named the best Boutique PR agency in Romania! We are ready for new challenges and quality briefs, out of passion for the field in which we work and respect for brands, institutions and the general public”he declares Silvia Teodorescumanaging partner Zaga Brand.
The two great distinctions prove that state institutions can also perform in communication like the private environment
In May 2024, the Ministry of European Investments and Projects (MIPE) launched Romania’s national cultural tourism program, Romania Attractiva, a program running until 2026 under the implementation of the association TERRA BUILDING SRL (leader) and EVENTYA Co SRL (associate), the consortium that won the tender organized by the Ministry in 2022.
For over 20 annual editions, the Romanian PR Award has managed to gather under the same umbrella prestigious partners, prominent names of the communication industry and valuable competitors. In 2024, the competition registered 371 entries, and the PR campaign for “Attractive Romania” carried out by Zaga Brand for MIPE and the Terra Building – Eventya consortium took two of the big trophies.
It is for the second time in recent years that Zaga Brand manages to win GOLD in the Communication in the Public Domain category, and these distinctions prove that state institutions can perform and generate quality results in fields that seem to be the prerogative of the private sector.
Zaga Brand, the partner for effective and creative communication
Zaga Brand takes the stage every year and wins Gold and Silver in complementary categories such as Digital PR, Media and Influencers Relation, Social Media, Events, Culture – Art and Communication in the Public Domain, categories that appreciate the agency’s expertise and involvement in campaigns for his customers.
Founded in 2005, creative communication agency Zaga Brand set out and succeeded in creating an energetic work environment where creativity and quality are the main criteria. The agency has generated results for B2B, B2C clients and public institutions through complete digital and classic PR services, creative concepts, events, media and influencer relations, corporate communication and crises.
Zaga Brand’s mission is to create real communication between its customers and the general public. Honest, with measurable results, based on strategic communication actions.
Source: www.iqads.ro
