They didn’t want to wait to launch the Shrek 5 advertising campaign.
It didn’t take a lot of imagination to create the first official poster for Shrek 5, but this kind of non-figurative advertising material will do, and even the familiarity can serve to further spread the title’s popularity.
As you know, it was recently officially announced that Shrek 5 will be released in America on July 1st, 2026, and that Mike Myers, Eddie Murphy and Cameron Diaz will return. It is interesting that the idea of Shrek 5 came up in 2014, when Jeffrey Katzenberg, one of the heads of Dreamworks, told the Fox channel that although they like to take a break from their series, he is sure that there will be another chapter in the Shrek series. They haven’t finished with the figure yet, just as the ogre still has a story to tell. Of course, all of this is no wonder, since on the one hand, the productions of the Dreamworks animation studio at that time performed very poorly, on the verge of failure, and on the other hand, Shrek 5 seems to be a sure success, since the previous four parts generated a revenue of 2.9 billion dollars worldwide.
Source: sg.hu
