TikTok has expanded its Add to Music app music discovery feature with Deezer. Users can now save the songs they discover directly on Deezer and listen to them at any time.
Add to Music lets music fans save the songs they discover on TikTok directly to their favorite music streaming service, such as Spotify or Apple Music. Recently has TikTok announced that it is now also cooperating with Deezer. This alliance allows the entertainment platform to further expand its music discovery feature.
From now on, users can save the tracks they find not only on the existing cooperation platforms, but also on Deezer, reports social media expert Matt Navarra on Threads.
TikTok expands Add to Music app feature with Deezer integration
TikTok is considered one of the world’s best places to discover new and cataloged music,
says Michael KümmerleGlobal Head of Music Partnership Development at TikTok. The platform continuously creates viral trends that boost music listening on streaming services. With the “Add to Music App” feature, users can easily save their favorite songs discovered on TikTok to their favorite music streaming service and play them at any time.
Add to Music app has already been responsible for hundreds of millions of saved songs and billions more streams,
Kümmerle explains further. When using the feature for the first time, users can now select Deezer as their preferred streaming service, after which the song will automatically be saved to a default playlist.
Deezer and TikTok: From a fleeting moment to a permanent playlist
Matthieu GorvanChief Product and Technology Officer at Deezer, emphasizes the importance of preserving the moment of music discovery:
Discovering a new favorite song is a magical moment and we’re dedicated to helping Deezer users hold on to that experience. Wherever you find your latest obsession, we want to make sure it is effortless to add it to your playlists and explore more from the same artist.
The seamless integration between Deezer and TikTok aims to enable fans to turn fleeting music encounters into lasting connections.
Here’s how:
Spotify song sharing with TikTok and Instagram
Source: onlinemarketing.de