The owners claim that it is screens for passengers, fingerprint recognition…
America’s JD Power surveyed more than 80,000 new car buyers about what technology features they liked and didn’t like. The research shows that car manufacturers are still trying to figure out what kind of advanced technology people like – and what bothers them.
Consumers don’t see the value in head-up displays or fingerprint readers when entering the vehicle, but they do like blind-spot monitoring and smart climate control. The results show that the auto industry is still learning a lot about what kinds of technology people can’t live without and what is most likely to annoy them when offered. HAK magazine.
Head-up displays, for example, are not something drivers see value in. JD Power notes that only 10% of vehicles are driven with a front seat passenger on a daily basis, which is why installing a screen doesn’t make much sense. Gesture controls that allow the driver to adjust things by swiping their finger in the air also lack resonance, with users reporting that they are clunky and lack functionality.
Or, as JD Power puts it, gesture controls, fingerprint readers and facial recognition systems are unsuccessfully trying to solve a problem owners didn’t know they had.
Source: Revijahak.hr
Photo: Archive Autoblog.rs / Ford
Source: autoblog.rs
