The year 2025 has only just begun and brands are already going to sell off their catalogs. This Wednesday, January 8, the winter sales begin with a whole bunch of products at marked-off prices. How to spot real good deals during this period? We tell you everything so that you don’t regret your purchases too quickly.
Between Black Friday, which extended throughout the month of November, and promotions labeled “Christmas flash sales” during December, consumers have no respite. Everything seems like an excuse to flood you with promotions all year round.
What are the start and end dates for the 2025 winter sales?
In 2025, the sales start at the start of the year, from Wednesday January 8 at around 8 a.m. They will end on Tuesday February 4, 2025 at 11:59 p.m. And, as usual, they will be divided into four markdowns spread over each week of the event.
When are the next sales?
The next sales are planned this year during the summer. In 2025, the second edition is scheduled for June 25 to July 22, 2025.
Our 4 tips for getting the best deals during sales
1. When to buy during the 2025 winter sales?
In principle, each of these markdowns brings, on paper, greater reductions. So, as the sales go on, the reductions will increase. But be careful, this does not necessarily mean that you have to wait until the very end of the period to buy a product at the best price. When it comes to a best-selling product (AirPods, PS5, Samsung Galaxy S24 for example) out of stock is never far away, even at the first markdown – provided that the promotion is sufficiently interesting, of course. on. This is the whole point of the period, namely: looking at the product before the price.
2. What to buy during the winter sales?
The right product is therefore not necessarily the most expensive, but the one suited to your use, which is what we strive to answer in each of our guides. Also, you should not necessarily trust the name of the product. Let’s take a very simple example: a MacBook. This Apple laptop needs no introduction and is surely one of the best laptop models. However, not all MacBook models are created equal. You should not blindly jump into a promotion for the simple reason that there are tons of generations of MacBooks on the market and the most sold are often old models with an Intel Core processor that is much less efficient than the new generations under M chip. Buying a product of this type does not really correspond to the requirements of today’s software and would, at best, amount to buying a recent low-end PC. So, make sure you buy a product that is not too dated, especially in the high-tech field where obsolescence is unforgiving.
3. Where to buy during these sales?
Online or in store. Brands are not obliged to participate in this period, but the vast majority take advantage of the excitement to sell off their stocks. Be careful though, some e-retailers are better known for their generosity in the discounts applied. Among them, we find:
4. How not to miss the best sales deals?
During the winter sales, it is certain that you will be overwhelmed by eye-catching advertisements highlighting significant discounts with large percentages displayed. Whether on the Internet, on the roadside, on television or by e-mail, it becomes difficult to keep a clear mind in the face of all these seemingly attractive offers.
Source: www.numerama.com