With the new “All Systems Pro” commercial, Apple takes the iPhone into space

Apple has launched a new and spectacular commercial dedicated to the iPhone 16 Pro and the chip A18 Pro. The video, titled “All Systems Pro”was posted on YouTube channels in several countries.

The commercial stages a space launch simulation, with an iPhone 16 Pro as the protagonist. In the video, a mission control team performs a series of technical checks before “takeoff”. During the countdown, some of the features of the A18 Pro chip are highlighted.

The commercial aims to underline how this chip represents a significant evolution, improving not only the computing power, but also the multimedia experience and gaming capabilities.

Announced in September, theiPhone 16 Pro features the A18 Pro chip, which is up to 15% faster than its predecessor, the A17 Pro. The chip is made with TSMC’s second-generation 3nm manufacturing process, ensuring not only high performance, but also Improved energy efficiency.

The choice to launch the smartphone “into space” is more than just a publicity stunt: it represents a symbol of Apple’s aspiration to push the limits of technology.

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Source: www.iphoneitalia.com